DFI and Lakes Showering Spaces Sign Strategic License Agreement for UK Market
Irvine, CA, June 5, 2008 – Diamon-Fusion International (DFI) announced, today, the execution of a strategic license agreement with British company Lakes Showering Spaces, formerly known as Lakes Bathroom, a highly reputable UK firm, based in Tewkesbury, Gloucestershire (England). This agreement represents the introduction of DFI’s patented protective coating into the UK market (a significant development), as DFI continues its push toward solidifying its market positioning in Europe. This strategic alliance also reflects the diversity of applicable markets DFI’s proprietary processes reach, including a wide range of industrial market segments, from the architectural field to the automotive and marine markets.
“We are thrilled to have reached an agreement with DFI, and are delighted to have teamed up with what we consider to be the world’s leader in glass protective coatings. We look forward to growing the reputation of both Lakes and DFI here in the United Kingdom, bringing their advanced technology to a wide range of different audiences”. – Robin Craddock, Former Sales Director, Lakes Showering Spaces
“This new strategic alliance with Lakes for the UK market is in-line with our global growth strategy, and it represents a very tangible progress toward our expansion goals within EU markets. It’s always refreshing to be working with an organization that shares the same values of innovation and entrepreneurial spirit.” – Guillermo Seta, VP of Business Development, Diamon-Fusion International
ABOUT LAKES SHOWERING SPACES
Lakes is an award-winning manufacturer of innovative showering spaces, including walk-ins and bath screens, selling exclusively through builders’ and plumbers’ merchants, and retail bathroom stockists. Established in 1986, Lakes is an independent family business with a strong reputation for quality, first-class customer service, speed of delivery, and innovative solutions.
Lakes’ products range from timeless classics to contemporary designs catering for a wide range of bathrooms sizes and styles. Recent launches include Bay Series – a new range of precision-engineered showering spaces, part of Lakes’ popular Coastline Collection; Lakes Stone – a contemporary suite of premium quality stone resin shower trays available in three on-trend colours; and Antigua Slider from our Island Collection that combines the best in performance and design – softly closing, easy glide sliding door, unique cast handles and a low threshold for easy access, making the showering space ideal and safe for people with limited mobility or multi-generational families.
ABOUT DIAMON-FUSION INTERNATIONAL
Diamon-Fusion International (DFI) is one of the largest hydrophobic coating suppliers in the world. The company specializes in the development of easy-to-clean, protective coatings, automated machinery, and restoration products for the glass industry, as well as other silica-based surfaces. Their protective coatings are proven to add value to any glass (or silica-based surface) by cutting clean times, protecting against stains and corrosion, and keeping the surface clean and clear for years to come. The Company has representation in over 35 countries serving regions in North America, South America, Europe, the Middle East, Africa, Asia, Australia, as well as Latin and Central America.
Press:
Diamon-Fusion International
Syndi Sim
[email protected]
949.388.8000
Irvine, CA, June 5, 2008 – Diamon-Fusion International (DFI) announced, today, the execution of a strategic license agreement with British company Lakes Showering Spaces, formerly known as Lakes Bathroom, a highly reputable UK firm, based in Tewkesbury, Gloucestershire (England). This agreement represents the introduction of DFI’s patented protective coating into the UK market (a significant development), as DFI continues its push toward solidifying its market positioning in Europe. This strategic alliance also reflects the diversity of applicable markets DFI’s proprietary processes reach, including a wide range of industrial market segments, from the architectural field to the automotive and marine markets.
“We are thrilled to have reached an agreement with DFI, and are delighted to have teamed up with what we consider to be the world’s leader in glass protective coatings. We look forward to growing the reputation of both Lakes and DFI here in the United Kingdom, bringing their advanced technology to a wide range of different audiences”. – Robin Craddock, Former Sales Director, Lakes Showering Spaces
“This new strategic alliance with Lakes for the UK market is in-line with our global growth strategy, and it represents a very tangible progress toward our expansion goals within EU markets. It’s always refreshing to be working with an organization that shares the same values of innovation and entrepreneurial spirit.” – Guillermo Seta, VP of Business Development, Diamon-Fusion International
Lakes is an award-winning manufacturer of innovative showering spaces, including walk-ins and bath screens, selling exclusively through builders’ and plumbers’ merchants, and retail bathroom stockists. Established in 1986, Lakes is an independent family business with a strong reputation for quality, first-class customer service, speed of delivery, and innovative solutions.
Lakes’ products range from timeless classics to contemporary designs catering for a wide range of bathrooms sizes and styles. Recent launches include Bay Series – a new range of precision-engineered showering spaces, part of Lakes’ popular Coastline Collection; Lakes Stone – a contemporary suite of premium quality stone resin shower trays available in three on-trend colours; and Antigua Slider from our Island Collection that combines the best in performance and design – softly closing, easy glide sliding door, unique cast handles and a low threshold for easy access, making the showering space ideal and safe for people with limited mobility or multi-generational families.
Diamon-Fusion International (DFI) is one of the largest hydrophobic coating suppliers in the world. The company specializes in the development of easy-to-clean, protective coatings, automated machinery, and restoration products for the glass industry, as well as other silica-based surfaces. Their protective coatings are proven to add value to any glass (or silica-based surface) by cutting clean times, protecting against stains and corrosion, and keeping the surface clean and clear for years to come. The Company has representation in over 35 countries serving regions in North America, South America, Europe, the Middle East, Africa, Asia, Australia, as well as Latin and Central America.
Press:
Diamon-Fusion International
Syndi Sim
[email protected]
949.388.8000
Irvine, CA, June 5, 2008 – Diamon-Fusion International (DFI) announced, today, the execution of a strategic license agreement with British company Lakes Showering Spaces, formerly known as Lakes Bathroom, a highly reputable UK firm, based in Tewkesbury, Gloucestershire (England). This agreement represents the introduction of DFI’s patented protective coating into the UK market (a significant development), as DFI continues its push toward solidifying its market positioning in Europe. This strategic alliance also reflects the diversity of applicable markets DFI’s proprietary processes reach, including a wide range of industrial market segments, from the architectural field to the automotive and marine markets.
“We are thrilled to have reached an agreement with DFI, and are delighted to have teamed up with what we consider to be the world’s leader in glass protective coatings. We look forward to growing the reputation of both Lakes and DFI here in the United Kingdom, bringing their advanced technology to a wide range of different audiences”. – Robin Craddock, Former Sales Director, Lakes Showering Spaces
“This new strategic alliance with Lakes for the UK market is in-line with our global growth strategy, and it represents a very tangible progress toward our expansion goals within EU markets. It’s always refreshing to be working with an organization that shares the same values of innovation and entrepreneurial spirit.” – Guillermo Seta, VP of Business Development, Diamon-Fusion International
Lakes is an award-winning manufacturer of innovative showering spaces, including walk-ins and bath screens, selling exclusively through builders’ and plumbers’ merchants, and retail bathroom stockists. Established in 1986, Lakes is an independent family business with a strong reputation for quality, first-class customer service, speed of delivery, and innovative solutions.
Lakes’ products range from timeless classics to contemporary designs catering for a wide range of bathrooms sizes and styles. Recent launches include Bay Series – a new range of precision-engineered showering spaces, part of Lakes’ popular Coastline Collection; Lakes Stone – a contemporary suite of premium quality stone resin shower trays available in three on-trend colours; and Antigua Slider from our Island Collection that combines the best in performance and design – softly closing, easy glide sliding door, unique cast handles and a low threshold for easy access, making the showering space ideal and safe for people with limited mobility or multi-generational families.
Diamon-Fusion International (DFI) is one of the largest hydrophobic coating suppliers in the world. The company specializes in the development of easy-to-clean, protective coatings, automated machinery, and restoration products for the glass industry, as well as other silica-based surfaces. Their protective coatings are proven to add value to any glass (or silica-based surface) by cutting clean times, protecting against stains and corrosion, and keeping the surface clean and clear for years to come. The Company has representation in over 35 countries serving regions in North America, South America, Europe, the Middle East, Africa, Asia, Australia, as well as Latin and Central America.
Press:
Diamon-Fusion International
Syndi Sim
[email protected]
949.388.8000
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