THE NEW AUTOMOTIVE
DIGITAL POINT-OF-PURCHASE
SALES TOOL
Our innovative Automotive Digital Point-of-Purchase Sales Tool is designed to help car dealerships (F&I offices) promote and upsell the features and benefits of Diamon-Fusion® protective coating to their customers.
Our innovative Automotive Digital Point-of-Purchase Sales Tool is designed to help car dealerships (F&I offices) promote and upsell the features and benefits of Diamon-Fusion® protective coating to their customers.
• Display in your F&I offices and add to product portfolio
• Engage customers and enhance product awareness
• Increase sales and profit margins with minimal effort


How the process works
How the process works
1. Place your box order
Simply place your order for the Automotive Digital Point-of-Purchase Sales Tool, and the DFI team will handle the rest. For optimization, we recommend getting at least one (1) for your F&I office to engage with customers when purchasing their vehicles. Purchase the sales tool here.
2. Customizable greeting upload
If you choose to create (and incorporate) a customized greeting for your Automotive Digital Point-of-Purchase Sales Tool, the next step will be to send us your video asset (see bottom of page). Additionally, the team at DFI recommends following the script below:
“Hi [insert name] here. [Insert title] of [insert dealership here]. Thank you for coming in and buying your new vehicle; we greatly appreciate it. Here is something we recommend to help protect your family and new investment.”
3. Display them in your F&I Office
Once your Automotive Digital Point-of-Purchase Sales Tool(s) are customized and ready, deploy them in your F&I office. They are a great way to enhance attention, impress your customers, and increase sales.
Increase F&I Revenue
Add a high-margin product that enhances dealer profitability by providing an easy upsell opportunity, with minimal effort. Diamon-Fusion® offers long-term value to customers, making it an attractive add-on that contributes to increased revenue per vehicle sold.
Stronger Dealership Positioning
A premium product that differentiates from the competition by offering customers a unique, value-added feature. By including Diamon-Fusion® in their offerings, dealerships can elevate their reputation for providing top-tier protection and innovation.
Proven Consumer Demand
Customers recognize the value of improved safety and durability, making Diamon-Fusion® a compelling addition to their vehicle purchase. With benefits like enhanced visibility, reduced glare, and easier windshield maintenance, the coating aligns with consumer preferences for safety and convenience.
Engaging Product Education
Educate customers on the benefits of Diamon-Fusion® through an interactive and informative digital format. This tool explains how the coating protects windshields, enhances driving safety, and reduces long-term maintenance, helping customers make confident purchasing decisions.
Time-Saving for F&I Managers
A streamlined way to introduce and upsell the product without requiring extensive training or a complicated sales pitch. The digital tool presents key benefits concisely, allowing F&I managers to seamlessly incorporate Diamon-Fusion® into their sales process while maintaining efficiency and focus on closing deals.
Have a question? Reach out and contact our team.

Have a question? Reach out and contact our team.
